Boundless
When asked to come up with health, leisure and wellbeing creatives for one of the largest newsletter databases in the country we were able to go into digital overdrive. Creating rich content that delivered increased personalisation and greater engagement between business and consumer is not a simple ask. But through the development of tailored social media, new app development and the creation of a multi-channel asset suite, it become a brief that could be met. Testing and learning meant an ongoing review process that deliver better results each and every time content is published. A transition tracked for time and cost efficiency and delivered on budget, with engagement and insight into the baits of this huge audience segmentation.